Quest- now Aequs- New identity, same people
Neelam Mathews March 5, 2014 QuEST Global Manufacturing and QuEST Global SEZ are being rebranded as Aequs (pronounced a-cus). The Aequs brand was unveiled at an event in Belgaum by Dr Klaus Richter, Executive Vice President - Procurement, Airbus Group. Airbus is an Aequs customer and sources aircraft parts and sub-assemblies directly and indirectly from the company’s Belgaum facilities, says Quest. Speaking on the occasion, Richter said: “Airbus has been working with QuEST Manufacturing for many years. We look forward to continuing and growing the association with Aequs as their capacity and ecosystem expands even as the Airbus procurement activity in India is increasing both in volume and complexity.” Aequs is derived from’ aequus ’, Latin for ‘equal’. It reflects the company’s approach of collaborating with all stakeholders -- customers, employees, partners, investors, and the community -- to create efficient global ecosystems. For exam...