Etihad –Tourism Australia tieup
Neelam Mathews Dec 17, 2012 Tourism Australia and Etihad Airways have signed a Memorandum of Understanding (MoU) aimed at bringing more visitors from the Middle East, UK and Europe to Australia by leveraging the airline’s expanding international network. One wonders if there are any plans to do something similar with India? http://l.yimg.com Under the new strategic marketing agreement, the two will invest up to A$6 million over the next three years in a range of cooperative programs targeting visitors from the Middle East, UK and Europe. "In just five years of flying to Australia, Etihad Airways has demonstrated a strong and growing commitment to its Australian operations." Andrew McEvoy, Managing Director, Tourism Australia " "We not only have 16 percent of our global seat capacity dedicated to the route but also major investments in community assets like Melbourne’s Etihad Stadium." James Hogan, President and CEO, Etihad Airways said. “T...