AirAsia taps ASEAN advantage
Neelam Mathews Aug 7, 2012 AirAsia Asean, the regional base of AirAsia, was officially launched in Jakarta today. The launch coincides with the eve of the 45 th anniversary of the Association of Southeast Asian Nations (ASEAN). AirAsia Asean was set up as part of the regional expansion strategy of the group, which now includes six airlines, five of which are anchored in Asean: the short-haul carriers AirAsia Malaysia, AirAsia Thailand, AirAsia Indonesia, AirAsia Philippines and AirAsia Japan, and the long-haul carrier AirAsia X. Tony Fernandes, Group CEO of AirAsia, and Kamarudin Meranun, Deputy Group CEO of AirAsia, will be based at the AirAsia Asean office. “The establishment of the AirAsia Asean office in Jakarta as our regional base is to help to more fully deliver on our pledge – Now everyone can fly – to all the people of Asean and beyond. We are blessed to be located in a part of the world where economic growth is expected to be sustaine...